Trolli Releases New Crunchy, Candy-Coated Gummi Worms


By Cooking Panda

It’s National Gummi Worm Day according to popular candy brand Trolli. They’re the self-proclaimed OG gummy worm brand and for good reason. If you’re like us, you love to grab a bag of Trolli Sour Brite Crawlers and pretend it’s its own food group. Who can deny their sweet, sour, and overall addictive gumminess? 

Well, great news for you (and us!). Trolli just released a new Crawler flavor. And, distinguished readers, it’s the first of its kind. Introducing: Sour Crunch Crawlers. These have a crunchy, candy-coated shell with a chewy, gummi center. 

This new pack includes 3 flavors: Strawberry-Watermelon, Lime-Cherry, and Raspberry-Orange. In a release, Ferrara, Trolli’s parent company, called the crunchy and gummi texture a “one-of-a-kind sensory twist that leaves a lasting impression.”


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“We know that our Trolli fans crave sensory excitement and because we like to push boundaries in the fantastical world of Trolli, the new Crunchy Crawlers deliver on that trend in a uniquely delicious way that only Trolli can,” Dave Foldes, Trolli’s Senior Brand Manager, said in the release. 

YouTube user Tami Dunn reviewed the gummies and gave them high praise. She complimented their strong taste, flavor, and texture.

“Oh you’re gonna be chewing on these for a long time,” Dunn said in her review. “The texture’s incredible,” she added. 

Trolli Crunchy Crawlers also won the “Best in Show Most Innovative Product Award” at the National Confectioners Association’s 2019 Sweets & Snacks Expo. A panel of 20 judges comprised of retailers, wholesalers, and food industry media, trend spotters, and experts tried more than 300 products, including Crunchy Crawlers.


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Want some freebie Crunchy Crawlers? Enter to win these gummies by heading to @trolli_usa on Instagram and write the “wormiest” caption for the giveaway video. Winners will get a “larger-than-life” Crunchy Crawler along with a limited number of smaller bags. Winners will be revealed in July.

Or, you can grab your own bag wherever you usually get gummi worms. Its suggested retail price is $1.00 for a 3.8oz bag, $1.79 for a 4.25oz bag, and $2.29 for a 6.30oz bag.

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