Hershey’s To Debut Dried Meat Bars For Healthy Americans

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By Cooking Panda

Hershey’s, the iconic chocolate maker, is planning to branch out into the dried meat market.

As Americans are shifting towards healthier snack options, Hershey’s has felt the need to adjust its offerings as well. According to the Wall Street Journal, sales of chocolate items have slowed down every year since 2010.

“The category is being impacted by many of the same issues facing other food categories,” said Hershey’s Chief Executive J.P. Bilbrey.

However, sales of meat snacks have increased during the same period.

“Health and wellness is like the blob,” said David Garfield, food-industry consultant. “It grows and morphs its shape. More people want less processed food now, and they care about healthiness in more product categories.”

In 2015, Hershey’s acquired Krave beef jerky. In August, the company will start selling Krave protein bars, which will consist of dried meat and other health-conscious ingredients, such as cranberries, quinoa, and mangoes, to make the bars more chewy and moist.

“We aren’t going out there saying it is a meat bar,” said Rusti Porter, vice president of marketing for Hershey’s Krave. “We’re saying it is a Krave bar. It’s not just beef jerky in a bar in your mouth.”

Hershey’s is also creating a protein-centric brand called SoFit, which will consist of fruit-flavored protein smoothies in squeezable pouches, protein-coated sunflower seeds and almonds, and snack bars. Marcel Nahm, head of U.S. snacks for Hershey’s, said these new brands will help Hershey’s gain more shelf space and appeal to the changing needs of its customers.

“We’re looking at a number of different things like veggie bars and plant-based protein,” Bilbrey said. “We love the confectionery category. It is the biggest piece of who we are and what we do … but we also want to participate in these new snacking occasions.”

Sources: Wall Street Journal / Photo credit: Adweek

Tags: chocolate, dried meat bars, healthier options, Hershey's, Krave
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McDonald’s Tries Out Chicken Sausage Patty

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By Cooking Panda

In an attempt to increase the amount of healthy options available to their customers, McDonald’s is testing out chicken sausage patties as an option for signature Egg McMuffin breakfast sandwiches.

Throughout the past few years, McDonald’s has been experimenting with healthier menu items. In summer 2015, kale was added to McDonald’s salad mix, which consists of Romaine lettuce, baby kale, and baby spinach. In February 2016, Chobani Greek yogurt was incorporated into McDonald’s menus throughout Southern California in McCafe smoothies and McDonald’s Fruit ‘N Yogurt Parfaits. Numerous restaurants in California were also able to partake of breakfast bowls, one of which included turkey sausage and egg whites.

In 2013, the fast-food chain started offering egg whites to enjoy with breakfast throughout most of its U.S. locations, and in recent months, chicken patties have also been slowly integrated into the breakfast menus of several McDonald’s restaurants.

According to Brand Eating, these patties have been seen in McDonald’s locations throughout New England and upstate New York as early as February 2016. Currently in the testing phase, the chicken sausage patties will be offered as a healthier option to typical pork sausage. Currently, the options are ham, bacon, and pork sausage.

Hopefully we’ll soon see chicken patties at McDonald’s across the country and be able to enjoy a guilt-free Egg McMuffin!

Sources: Brand Eating, [2], [3] / Photo Credit: Brand Eating

Tags: chicken sausage, healthier options, mcdonald's, McMuffin
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