Starbucks Reveals Heart-Warming Holiday Cups (Photos)

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By Cooking Panda

Starbucks is releasing yet another red holiday cup as part of the company’s “Give Good” holiday theme. And this time, we’re fairly certain it won’t disturb the holiday cheer with claims of a “war on Christmas.” That was so two years ago, and this time around, Christmas 2017 will be all about, well, giving good.

Featuring a white heart framed by two hands coming together, the new holiday cup encourages customers to fill their heart, figuratively and literally, with someone who embodies goodness, or someone you wish goodness upon. Customers can then share their dedicated cup on social media with the hashtag #GiveGood to flag Santa Claus to this decidedly “nice” individual.

Over the years, Starbucks’ cups have leaned heavily on the way customers personalize their cups, made even more customizable by the coffee company’s “secret menu” drinks.

Earlier this holiday season, Starbucks launched its first-ever “coloring book” of a holiday cup, which encouraged customers to treat the cup as a blank canvas. Jordan Kay, Starbucks’ Creative Studio illustrator, was the designer behind that cup and brings her talent once again to 2017’s “Give Good” hand-drawn design.

“The design symbolizes the love and warmth felt during the holiday season, when we connect with friends family,” Kay said in a press release. The white space gives customers a chance to highlight someone special in their life, be it a family member, lover, pet or food, as long as that person or thing gives you an overall good feeling.

Even celebs are getting into the act — like Gwen Stefani, who dedicated her Christmas cup to country-singer boyfriend, Blake Shelton.

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In the spirit of giving and warm feelings — beginning Dec. 1, Starbucks will contribute 25 cents for every Peppermint Mocha, Toasted White Chocolate Mocha, Caramel Brulee Latte or Eggnog Latte purchased to the Global Fund to help (RED) fight AIDS for World AIDS Day.

These unmistakably Christmassy flavors, combined with Starbucks’ #GiveGood cups and global efforts to do good, will make it a challenge for even the biggest Grinch to be Grinch-like this time of year.

Sources: Delish, Starbucks / Featured Image: Pixabay / Embedded Images: Starbucks, (2)

Tags: Starbucks Give Good, starbucks holiday cup
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