Prepare Yourselves: Olive Garden Is Offering Even More Unlimited Pasta Passes
By Cooking Panda
Olive Garden fans, listen up: This could be your year!
The Italian-American chain is bringing back unlimited pasta in a huge way over the next couple months, and if you are willing to shell out a little extra dough, you could be the lucky recipient of a Never Ending Pasta Pass, which will allow you to eat as much pasta as you can possibly imagine over the course of seven weeks, for the reasonable price of $100.
Here’s why: Sit-down chains like Olive Garden have seen their sales dip dramatically while struggling in recent years to compete with the ever-popular fast-casual chains, according to Bloomberg. As a result, over the last couple of years, Olive Garden has changed around its menu, Sticking to their classic offerings and working to bring in higher customer volumes through promotions like this one, which is bumping up the unlimited pasta card sales from 2,000 last year to 21,000 this year.
“Last year, we saw our Pasta Pass holders use their passes an average of 28 times over the seven-week promotion — often bringing along groups of friends,” said Jose Duenas, executive vice president of marketing for Olive Garden. “We were able to generate new excitement for a fan-favorite promotion while tapping into our most loyal guests and allowing them to serve as brand ambassadors.”
The link to the sale starts Sept. 15 at 1:30 pm Eastern Time with the sale itself at 2. If you’re one of the lucky ones to score a credit-card style pass (and you can get only one pass per online transaction), you’ll be able to enjoy as many Never Ending Pasta Bowls (with toppings) for yourself and unlimited soft drinks for you and your guests to your heart’s content. The promotion runs between Oct. 3 and Nov. 20, Olive Garden’s official website says.
If you are interested, you better act fast — last year, the 2,000 passes sold out in only one second.
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