PEPSI x PEEPS The Ultimate Spring Collab 


By Brittany Won

By Yasmine Cardenas


It’s officially spring and we are just days away from Easter! Kicking off the festive season is Pepsi with a brand new collab that includes one of the most iconic Easter treats– Peeps!


The Pepsi x Peeps collab is bringing a delicious new beverage that combines the sweet crisp taste of Pepsi Cola with the sugar-soft marshmallow Peeps.


If you take a peep at the packaging of this collab, you’ll notice that it’s modeled after the cute Peeps packaging. 


The Pepsi 7.5 ounce Pepsi mini-cans are available in blue, yellow and pink– the joyous colors of the springtime sweets. 



Pepsi x Peeps are inviting their fans to show how they are enjoying their favorite springtime activities, in a safe socially, distant manner of course. 


For a chance to win a three-pack all you have to do is submit photos of yourself enjoying spring with Peeps Marshmallow Chicks and Bunnies. Then tag @Pepsi, #HangingWithMyPeeps and #PepsiSweepstakes on Twitter and Instagram.


“We know our consumers love our limited product drops, and we believe that Pepsi x Peeps will deliver an iconic and delicious pairing that has the potential to become a fan favorite,” said Todd Kaplan, Vice President of Pepsi, in a press release.


The sweepstakes begins today! In addition to the three-pack prizes, Pepsi will award 10 grand prize winners with a collector’s package of Pepsi x Peeps!


Happy posting and good luck peeps!


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